iptiQ by SwissRe

Was brought on-board to deliver a campaign for Hugo & Cat's B2B insurance client. Working in a particularly fast pace where I had to familiarise myself with the client and their brand on day 1 and was presenting initial idea exploration for the campaign by day 3.

Creatively developed 'Chain reaction', the chosen concept inspired by Rube Goldberg machines, pitching to the client directly at different stages and creatively leading the project through to production and delivery of final campaign toolkit.

Following very positive feedback and having been received well by the client's stakeholders, the project's scope was expanded to other areas as a result.